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Grand Ole Opry

Grand Ole Opry

The Grand Ole Opry is country music’s most famous stage. But running an American icon isn’t easy, particularly when the Opry House was damaged in the Nashville flood of 2010. So The Opry enlisted [meta]marketer’s expertise to lighten their load and help them get more information out of their web analytics implementation.

“We needed someone who could devote time and lend technical expertise to connect our revenue and transactional data with our web analytics data. [meta]marketer worked with us to design and implement a solution to bring the data together and start using it. Their knowledge and insight were invaluable, but their attentiveness and understanding are the reasons to consider them partners.”
– Barb Schaetz, Vice President of Marketing for Media & Entertainment


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