Category Archives: management
Why the Agency Utilization Model is Flawed
Since starting [meta]marketer, I’ve been naturally having a lot of conversations with people about why I’ve chosen to work with freelancers instead of building what people inevitably call “a real agency.” Most people guess it’s to reduce overhead. That’s a good guess, but it isn’t the real reason. The real reason is a nasty little [...]
Tagged agencies, business, clients, management, utilization Comments Off
Best Interview Question Ever: Leadership vs. Management?
Image by lumaxart via Flickr During a recent phone interview, I was asked “What’s the difference between leadership and management?” Have you ever stopped to think about it? I’m a little embarrassed to say that I haven’t. I think I muttered something about servant leadership, and how as a manager I’ve always tried to make [...]
Also posted in business Tagged business, interview, leadership, management, manager, servant leadership 5 Comments

![[meta]marketer on LinkedIn](http://static01.linkedin.com/scds/common/u/img/webpromo/btn_cofollow_badge.png)
