Tag Archives: customer experience

User experience fail, Intuit

This one’s a little old, but still worth sharing. Intuit released a new version of QuickBooks Online a few weeks back, and while any update to that clunky bit of web app is welcome, trying to use the “upgraded” version came with a free package of frustration. First: The previous version had whined that it [...]

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The Algorithm is Not the Goal

Every day there are new adventures in the SEO quest to understand Google’s algorithm. Yesterday, Andy Beal reported on an interview Eric Enge conducted with Matt Cutts, head of Google’s webspam team, and the big news was that 301 redirects (if you don’t know what they are, just think of when you enter a web [...]

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Beware of the Phone-Wielding Consumer

via Rob Cottingham. Oh, I’ve totally done this. Don’t be surprised if this is the next trend everyone can’t stop talking about. Have you started thinking about your mobile strategy yet?

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Simplicity Sells.

I’m a big fan of Dr. Flint McGlaughlin at Marketing Experiments. I spoke at their Selling Online Subscriptions Summit in ’08 and was invited to attend and listen to all the other speakers; his keynote alone was enough to make the whole conference worthwhile. The thrust of his message is encapsulated, for me, in this [...]

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No Shoes, No Shirt, No Email Address History, No Service?

An article in today’s InternetRetailer.com daily news called “Why retailers can probably trust consumers with lots of Facebook friends” caught my eye: Accertify announced today a deal to incorporate into its fraud-screening process data from Rapleaf, a company that has indexed over 600 million e-mail addresses, and tracks such information as how many social network [...]

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