Tag Archives: customer experience
Montblanc held a contest seeking submissions for “one-second videos” and the compiled results are stunning: Seconds Of Beauty – 1st round compilation from The Beauty Of A Second on Vimeo. Perhaps you think of Montblanc as a pen company first and foremost, but this is a promotion for the chronograph. And it is yet another [...]
Our own Kate O’Neill has a new article up at CMO.com, and it’s the top story today: Narcissism: Personalization’s Flip Side? It plays off of the Eli Pariser “filter bubbles” TED talk, so if you haven’t seen that, you’ll probably want to watch that first.
I’ve been remiss in announcing here that I have an article featured on CMO.com: Empathetic Optimization: A Kinder, Gentler Approach To Profits. It went up two weeks ago and is still featured as one of the most popular articles on the site. What is empathetic optimization, you might wonder? From the article: “It’s a disciplined [...]