Category Archives: customer experience
User experience fail, Intuit
This one’s a little old, but still worth sharing. Intuit released a new version of QuickBooks Online a few weeks back, and while any update to that clunky bit of web app is welcome, trying to use the “upgraded” version came with a free package of frustration. First: The previous version had whined that it [...]
No Shoes, No Shirt, No Email Address History, No Service?
An article in today’s InternetRetailer.com daily news called “Why retailers can probably trust consumers with lots of Facebook friends” caught my eye: Accertify announced today a deal to incorporate into its fraud-screening process data from Rapleaf, a company that has indexed over 600 million e-mail addresses, and tracks such information as how many social network [...]
Why Are You Doing SEO?
Our team’s Yammer was heating up a few days ago with a discussion about “link sniping.” This practice, along with others endlessly debated by dozens of SEOs of varying shades of hat (think cloaking, PageRank sculpting, siloing, etc.), is a niche practice known only to people who are competitive within the world of search engine [...]
Your Feedback on Customer Feedback
I have just finished writing up a long-ish post over at Corporate Idealist about how to get customer input. It’s chock-full of years of my experience in drawing feedback out of sometimes reluctant customers. If you have a moment, I’d love it if you stopped by there and left a comment with anything I might [...]
Smart Marketing Moves for Iridesco's Harvest
I recently asked on Twitter what tool folks recommended for time tracking, invoicing, and project management. A lot of people suggested Basecamp, but I’ve used it with multiple clients and it doesn’t really cover what I’m interested in. Several people suggested Harvest, which I’d never heard of, but from the overview on the web site, [...]