Tag Archives: social media & networks

Causes, the Facebook Bra Color Meme, and Effective Social Marketing

[meta]marketer founder and CEO Kate O’Neill is interviewed in the Tennessean this morning about social media and networking for cause marketing and awareness: When women throughout the country were advertising their bra colors for breast cancer awareness on Facebook last week, posting single-word status updates such as “yellow,” “chartreuse” and “none,” local marketing exec Kate [...]

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Slides from 'Social Media 101' presentation

This morning I gave a talk on the basics of social media which was co-presented by Nashville Technology Council and Digital Nashville. You can see the slides from that presentation here: Social Media 101 View more presentations from Kate O’Neill. You can also access the handout I gave attendees to help them plan their social [...]

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And the award goes to…

You know how you always hear famous people dismissing the importance of actually winning an award by saying “it’s an honor just to be nominated”? I found myself saying that a lot since learning I was a finalist for “Social Media/Blogger of the Year” in the Nashville Technology Council‘s Feel the Beat Awards and what [...]

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Nashville Technology Council Announces 2009 Technology Award Finalists | Nashville Technology Council

I’m pleased, proud, and humbled to announce that I’m a finalist for “Social Media / Blogger of the Year” in the Nashville Technology Council 2009 Technology Awards: The Nashville Technology Council today announced the finalists for the 2009 “Feel the Beat” Technology Awards.  The awards recognize those individuals and companies whose success has helped grow [...]

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Spending the Weekend at Social South (aka #SoSo)

We here at [meta]marketer are advocates of recognizing any potentially meaningful tools that may exist in the marketer’s toolbox. But tools, whether a hammer or a broadcast email, have unique characteristics, and so we regard each tool with the following observations: You should measure carefully when using any tool. Each tool is not relevant to [...]

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