Yearly Archives: 2009

Mention in Nashville Post about Startup Weekend

By Kate O'Neill | Published October 9, 2009

I was interviewed yesterday by Erin Lawley at the Nashville Post as part of an article on Nashville Startup Weekend, and that article came out today: Kate O’Neill did not launch a business based on last year’s Nashville Startup Weekend, but she said participating in the event helped give her the confidence to become an [...]

Posted in Nashville | Tagged , , , | 1 Comment

Speaking at BarCamp Nashville – Are You Going?

By Kate O'Neill | Published October 1, 2009

If you’re in Nashville on Saturday, October 17th, the place to be is downtown at Cadillac Ranch where the third BarCamp Nashville will be happening, and I mean really happening. This is where the best minds in technology, web, digital content, social media, and more will be. And if you do go, you can see [...]

Posted in self-promotion | Tagged , , , | Comments Off

Nashville Technology Council Announces 2009 Technology Award Finalists | Nashville Technology Council

By Kate O'Neill | Published September 23, 2009

I’m pleased, proud, and humbled to announce that I’m a finalist for “Social Media / Blogger of the Year” in the Nashville Technology Council 2009 Technology Awards: The Nashville Technology Council today announced the finalists for the 2009 “Feel the Beat” Technology Awards.  The awards recognize those individuals and companies whose success has helped grow [...]

Posted in thought leadership | Tagged , , | Comments Off

Social Media Update: Adoption is Great, but Accountability Still Stinks

By Kate O'Neill | Published September 23, 2009

A recent post in Mashable showed some of the results of an August 2009 survey by Mzinga and Babson Executive Education, good news / bad news style: 86% of professionals in a variety fields said that they have adopted social media in some way. While the survey results are great in that they indicate an [...]

Posted in marketing analytics, social media & networks | Comments Off

How Do You Sell More Hats?

By Kate O'Neill | Published September 10, 2009

Let’s say you run an online store selling, I don’t know, let’s call it hats. And let’s say that your site gets 100 visitors each and every day. Out of those 100, let’s say 2 of them buy a hat. (For what it’s worth, 2% is a pretty average conversion rate for an un-optimized e-commerce [...]

Posted in marketing analytics | Tagged , , , , , | Comments Off