Tag Archives: viral
Causes, the Facebook Bra Color Meme, and Effective Social Marketing
[meta]marketer founder and CEO Kate O’Neill is interviewed in the Tennessean this morning about social media and networking for cause marketing and awareness: When women throughout the country were advertising their bra colors for breast cancer awareness on Facebook last week, posting single-word status updates such as “yellow,” “chartreuse” and “none,” local marketing exec Kate [...]
Posted in news articles, social media & networks Also tagged cause marketing, Facebook, online marketing, social marketing, social media & networks 1 Comment
How Viral Marketing is Like Writing a Hit Song
Many of you reading this know I’m a songwriter in my spare (ha!) time. I haven’t had any hits, but that doesn’t mean I haven’t written any. That’s not just a rationalization; it’s a relevant insight into how viral marketing works. Is viral marketing something you can make happen or is it something that just [...]
Posted in marketing & ads Also tagged marketing, social marketing, social media & networks, strategy Comments Off

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