Monthly Archives: October 2010

Article on CMO.com: “Empathetic Optimization: A Kinder, Gentler Approach To Profits”

I’ve been remiss in announcing here that I have an article featured on CMO.com: Empathetic Optimization: A Kinder, Gentler Approach To Profits. It went up two weeks ago and is still featured as one of the most popular articles on the site. What is empathetic optimization, you might wonder? From the article: “It’s a disciplined [...]

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