Category Archives: social media & networks

Beyond Foodtweets: Social Media Optimization (SMO) for Small Business

Yes, Virginia, there is value in social media. A remarkable amount of businesspeople still think Twitter is a waste of time and Facebook is for silly quizzes. Some still think blogging is self-indulgent. But how do you get from “hello World” to something that actually drives your business?

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Q&A for Public Speaking Engagement Today

A few months ago, I was asked by Liz Jenkins of A Fresh Space to speak at a meeting of the National Association of Professional Organizers about SEO, blogging, and other social media as it relates to improving web presence. I’m not going to be coy about it: I love public speaking. (I’m available for [...]

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